Becky BirchWhat is the value of the design thinking process?If you’re a business, designer or entrepreneur (or any employee to be honest), your probably no stranger to the constant demand to…Dec 21, 2020Dec 21, 2020
Becky BirchWhat is the user experience?The more I read, the more complicated user experience seems to be — perhaps your thinking the same? The good thing is, it doesn’t need to…Jul 24, 2019Jul 24, 2019
Becky BirchWhy settle for mediocre when you could be a master?If you genuinely want to be successful in your area of work, you have to change your perspective. Getting older doesn’t necessarily give…Jul 20, 2019Jul 20, 2019
Becky BirchHow to design a better experience in the absence of contentFor the best possible experience, I would always encourage the content-first approach. The fundamental purpose of a website is to execute…Feb 11, 2019Feb 11, 2019
Becky BirchThe battle between hiring managers and UX designersOver the past 12 months, I have spoken to a few companies hopelessly looking to grow their design team but have no idea what skills they…Jan 21, 20197Jan 21, 20197
Becky Birch10 principles that form my user interface design strategyThe user interface is an essential part of any digital product. When the interface is well designed, users don’t notice it — it’s a…Jan 3, 20199Jan 3, 20199
Becky Birch5 key phases to the user experience design processWhether you are new to UX, run an in-house digital team, own an agency, or an employee to a company struggling with the modern digital…Nov 8, 20182Nov 8, 20182
Becky BirchHow to make your surveys more effective?User research is a fundamental part of a design sprint, whether you are launching a new product, adding a feature or improving an existing…Oct 19, 2018Oct 19, 2018
Becky BirchHow to create happy user experiencesYou would think that creating happiness online would be simple. However, often users abandon their search because the website fails to…Oct 19, 2018Oct 19, 2018
Becky BirchPros and cons of our top 4 user testing methodsAs UX designers we focus profoundly on designing for real users and the way they interact with our product, service or app.Oct 15, 20181Oct 15, 20181
